TheSpotline

For Independent Dealers

Out-market the big dealers on a flat budget.

Professional TV commercials, produced fresh every month — offer-forward creative built to move the lot, priced as one predictable monthly cost.

$2,500/mo · 2 TV spots every month · No contracts

For Independent Dealers — sample reel

Reel placeholder — the finished sample spots drop in here once production wraps.

Sound familiar?

The creative problem you already have.

The lot changes faster than your creative

Inventory turns over weekly, but your commercial is months old. The spot on air no longer matches what is actually on the lot.

Agencies are too slow and too expensive

A traditional production shop quotes per project and takes weeks. For a dealer who needs offer-of-the-week creative, that math never works.

The big franchised stores look more professional

They have polished spots and you have a slideshow. On the same screen, you look smaller than you are.

What changes

Here is what a Spotline subscription puts on your screen.

  • Two new 30-second spots every month — offer-forward and lot-ready
  • Credit-friendly messaging handled with warmth, not gimmicks
  • Broadcast-quality production that stands next to any franchised store
  • One flat monthly price — no per-project quotes, no surprises

See the work

Spots built for dealers like you.

Offer of the Week

Reel placeholder — the finished sample spots drop in here once production wraps.

Offer of the Week

An independent used-car lot needed fast-turn creative around a weekly payment offer to keep the lot moving.

Credit-Friendly Approval

Reel placeholder — the finished sample spots drop in here once production wraps.

Credit-Friendly Approval

An independent dealer wanted credit-challenged buyers to feel welcome without the spot feeling cheap or predatory.

See every example

Why The Spotline

Production quality that punches above your budget

Every spot is concepted and directed by a real Creative Director and finished to broadcast standard. For one predictable monthly price, your lot looks every bit as professional as the franchised dealer down the road — and your creative actually keeps up with your inventory.

How it works

Four steps. Brief to broadcast-ready.

01

Brief

You tell us the offer.

02

Concept

A Creative Director builds the idea.

03

Production

We produce the spot.

04

Delivered

You review and run it.

Run the numbers

See it against what you spend today.

Cost comparison

What does your creative cost today?

Adjust the figures to match your dealership. We compare your current production cost to a flat Spotline subscription.

Typical local TV / video production runs several thousand dollars per spot. Set this to whatever you actually pay.

Producing it the old way$7,000per month
vs
With The Spotline$2,500per month · 2 spots delivered

Estimated annual difference$54,000kept in your budget every year
  • Subscriptions needed1
  • Spots delivered / month2
  • Effective cost / spot$1,250
  • Spotline cost / year$30,000
Get Started

A cost-of-production comparison only. Figures use the numbers you enter and are an estimate, not a quote or a guarantee of results.

Make the lot look as good as it sells.

Two professional TV spots a month, for one flat price.

Get StartedBook a 15-min call